Monday, April 21, 2014

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National Citizen Service (NCS) Campaign --

The National Citizen Service (NCS)is a non profit government organisation that offers 3 week residential programmes for 16 & 17 year olds in England. It's main target is to provide activities that help build life and work skills for teenagers.

 

Soho Sonic Studios in partnership with Lemez & Fridel, we composed an original piece of music for a television advertisement. We only had 1 week to turn around this project and the piece of music needed to be 90 seconds in length. Using no loops, a combination of live instruments and offering a variety of stylistic options to the client, we were able to achieve a result that we were all very happy with. We were able to create something musically that captured the directors intended emotions, supporting the videos message that young people can have dreams and their dreams can become a reality.

 

The advertisement is currently live. Have a look at the video yourself below and see what you think.