Tuesday, November 25, 2014

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Our Team

OJ (Ofer Shabi) - Managing Director / Music Producer / Composer

After studying jazz piano and arrangement at the Bill Evans Academy in Paris, Israeli-born multi-instrumentalist OJ moved to London where he joined soul-rock group Soul Abyss, performing, writing and arranging the tracks, and developing a love for recording and composition.

A desire for perfectionism over touring, led OJ to setup a studio in his garage, inviting other musicians and engineers to live and create music with him. The result was The Musician's House. In 2010 OJ moved the studio out of his house and into professional premises, setting up Soho Sonic Studios just off Oxford Circus.

At Soho Sonic OJ has been able to develop relationships with many of the biggest record labels and media companies. His credits include So-Solid Crew, Leona Lewis, and Cassandra Fox, who scored a number 1 hit with her track “Touch Me” with Rui Da Silva. He has also composed for TV and games for BBC, Sky, Ubisoft, and Universal Channel's recent sonic rebrand,  which saw him responsible for developing a complete new sonic identity for the channel across 120 countries.

In addition to his clients, OJ has built-up relationships with many top audio equipment and software companies, including Focusrite/Novation, FXpansion, Steinberg and sE Electronics, ensuring his projects are always equipped with the latest great tools.


Richard Pilkington - Music Producer /Recording Engineer / Programmer

Richard Pilkington has been with Soho Sonic since the beginning and is currently working at the studio as a Producer, Engineer and involved in the artist/client relations. He graduated with a Music BA from Leeds University and since has been on tour as a session drummer supporting 'The Saturdays,' DJ'ed in the West End and worked as a music producer here at Soho Sonic. He plays Drums and Keys and produces Pop and House music. His major producing influences are Quincy Jones, Kanye West, Mark Ronson and Swedish House Mafia.




Arie Van Der Poel - Recording & Mixing Engineer


Arie van der Poel is a trained sound engineer from New Zealand. He graduated from SAE with a bachelor’s degree in sound engineering. Since graduation Arie has worked for several recordings studios as well as operating his own studio, helping several New Zealand bands record self released EP’s. Most recently, Arie worked as a sound engineer for MTV Networks Amsterdam, handling various audio production duties for Nickelodeon Jr. programming. To each project he brings creativity, professionalism, technical know-how and a fetish for good coffee.




Natasja Laurie - Studio Bookings Rep & Assistant Engineer


Natasja Laurie is the youngest member of the team here at Soho Sonic. Although Sound Engineering is her profession, she has experience in other areas of the Music and Media Industry as well, having worked and written for magazines such as Total Guitar and helped with live sound at the International Guitar Festival. She has performed live on many occasions as a guitarist of a Bristol based Metal band before she made her move to London. In her spare time she enjoys reading, drawing, photography and writing her own music.


Matt Belmont - Studio Bookings Rep & Assistant Engineer


Matt Belmont is a Songwriter and Music Producer from the North East of England. He has a degree in BA Music Production from Leeds College of Music and only recently joined Soho Sonic as a Studio Assistant. Since graduating Matt has worked on a number of independent releases including his own 4 track EP ‘Not Coming Down’, which was  self-released in February 2012 and entered the iTunes album charts top 100 in its first week. Aside from his  production work he sings and plays guitar, and has a strong passion for songwriting, arranging and performing live.



Sorcha Vaughan- Bookings Rep & Assistant Engineer


Sorcha Vaughan has just graduated with a degree in Music Technology. She  moved to London in the summer  from Ireland. While she has a love of music and enjoys mixing and engineering , Sorcha’s  interest within the industry are more focused on working in sound design, sound to picture and VO work and hopes to specialise more in this area. When not working in the studio she works part time for a jewellery store  and enjoys reading, a nice glass wine and getting to know her way around London.




David Crane - Studio Bookings Rep & Assistant Engineer


David Crane is currently undertaking a Master’s Degree in Film Composition at City University in London. Sound engineering has been a vital part of his career as a Film Composer and he has come to Soho Sonic to further his knowledge and experience in this field. He has a real passion for the creation of music, from composing to recording and mixing. When not working on film projects or in the studio, David plays the saxophone in various big band and jazz ensembles both in London and his home in Wales.







Alejandro Valdes - Studio Bookings Rep & Assistant Engineer


Alejandro Valdes is a music producer, composer and sound designer based in London.  He has performed as a session musician on recordings for many up and coming artists and has plenty of on stage experience singing, playing guitar and bass. After completing a Masters in Audio Production at the University Of Westminster he’s been looking to gain a lot more industry experience creating fresh sounds and quality productions. Some of his main influences are David Foster, Quincy Jones and Sergio George.

Hila Raanan - Studio Bookings Rep & Assistant Engineer


Hila Raanan is a sound engineer and a singer songwriter with extensive on-stage experience. Hila is an Audio  Engineering graduate from "SAE" London and is a candidate for Bachelor of Science at Middlesex university. She used to work as a freelance music producer recording EPs for a wide variety of bands such as "Long Lankin" and "Alejandro & the Magic Tombolinos", and worked as a performing artist in the UK, US and in Israel. She is currently freelancing and works down in the studios from time to time.






Daniel Deelchand - Assistant Programmer

Daniel Deelchand comes from an urban music background. He first took an interest in sound engineering and programming four years ago and has been perfecting his skills since. Daniel came to Soho Sonic to gain experience within the professional environment and is currently shadowing producers to improve his skills as a programmer. He has obtained a degree in Music Technology from the University of Hertfordshire.



Sara Pardo - Head of Video Production


Sara Pardo is a freelance Journalist and Producer from Barcelona with vast and depth experience in the conceptualization and coordination of audiovisual projects, as well as TV, advertising, documentaries, independent reports and music videos. Before joining Soho Sonic studios, she has worked as a Journalist and Producer on the broadcasting department of several TV and radio programmes in Spain. She has also managed a video production team, which includes production and direction of audiovisual projects. After having spent over a year in New York as a foreign correspondent for Catalunya Ràdio (Catalan national radio station), she decided to relocate to London with the principal objective of developing her skills and knowledge, as well as gaining more in depth work experience and different work methods in the city of London. She loves filming and directing videos from the creation of a singular idea.